|Sometimes a small change can
make a Big difference. This certainly applies to
microbetting a growing trend in the sportsbetting industry.
The dictionary defines Micro as
"extremely small". That definition certainly applies since Microbetting is the term for betting on individual plays of a game.
No matter the sport baseball
basketball football soccer, golf, heck even downhill skiing
there are defining moments that lend themselves to friendly
Will the next pitch be a ball or
a strike? How many points will a basketball team score before their run ends? Who will score the next goal in soccer or hockey? Will the golfer birdie the current hole?
These "What will happen" moments are attracting players interest and attention and fueling the growth and popularity of real time in-play betting. Microbetting keeps players
involved engaged and excited and enhances sportsfans experience.
There are two major players
currently providing data and fueling the growth of microbetting.
One is Simplebet who just entered into a contract with LIV golf
and provides microbetting tools and data to the NFL MLB and even
college football teams.
Another supplier of in-play
microbetting data services is Betr a company who
created the first microbetting app, whose CEO Joey Levy is also
a co-founder of Simplebet and whose core management team
includes Jake Paul the Youtube boxing sensation.
A partial list of other sports
data services providers includes Draft Kings, Entain a UK
betting company who recognized the microbetting trend and just
acquired Angstrom Sports and Swiss Analytics.
The endless betting and revenue
possibilities that microbetting presents will surely lead to
other top sportsbetting entities like FanDuel and Draftkings
getting on the bandwagon either through partnership or by
developing their own microbetting apps.
One big concern of opponents of
microbetting is that it may lead to problem gambling or abuse.
While that concern is understandable if you flip the coin you
can also argue that microbetting is safer not more dangerous for
In a recently published
article one proponent of microbetting a co-founder of a
sports data services business claimed that "the house always
wins" and revealed that by setting guidelines and
realistic player expectations that microbetting can actually be a safer way to
With Microbetting players can
view the gambling experience as any other form of entertainment
like movies where you pay to enjoy not to win. You allot a
sum of money you can afford to spend and engage in microbetting
to enhance the overall entertainment experience of watching
This author agrees that microbetting can actually
be a safe way to monitor and regulate problem gambling.
By identifying players prone
to excess and limiting daily budget and activity the gambling industry can actually improve
safe gambling statistics and prevent abuse while enhancing player enjoyment and engagement in
sporting events and other events that provide microbetting opportunities.
As the saying goes "Sometimes
you win sometimes you lose". Microbetting provides the format for the scenario to play out. (pun intended) all during the game in every game.
Will Microbet be the next Big
thing in sportsbetting? You can bet on it.